Research On Institutional Logos

Institutional logo's have a huge part on how you can differentiate institutional from mainstream and independent.
Mainstream
When we have a look at mainstream logo's you can see that they would normally be high quality, well animated logo's. Great examples of this is Disney and Warner Bro's pictures. These would have taken quite a lot of time to do and would also have cost a lot of money.

Independent
This is completely different to independent film companies however because they wont have a well animated logo such as the big six production companies. A good example of this is Walking Wolf Productions. This logo starts off as a picture of a wolf's eyes zooming in closer until it changes to a wolf on a rock. When you compare this to logo's from the big six you can see that it isn't as bold and iconic. You can tell that it didn't cost as much to create. Nothing is really animated on the opening apart from the picture moving closer. When you compare this to Disney with multiple moving parts to the opening you can see that it cost a lot more money and is a lot more bold and iconic - something a mainstream film opening should be.